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This Power Struggle For the Cable News Network Shows How Broken US Media Now Is.

On Thursday evening, amid swirling speculation regarding the Brown University gunman, CNN’s Kaitlan Collins took to social media, highlighting the uncertainty and guiding the public to her channel's 9pm newscast.

Even though the network is hardly a impeccable news source, her message rang true for a lot of people. It remains one of the outlets where one can locate reality-based and generally dependable reporting – notably during breaking news situations like the one taking place close to a New Hampshire storage facility.

A Precarious Situation Amid a High-Stakes Struggle

Yet the news network, now four and a half decades old, finds itself in a vulnerable position as two giant media conglomerates battle over ownership of its corporate owner, Warner Bros Discovery.

Whatever the outcome, the fate of CNN has become part of a high-stakes game of business acquisition, not as a question of what helps the information-seeking public.

“This represents another instance of the deep structural problems with roots in many years of regulatory actions,” noted Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the Penn.

The debate about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – fails to grasp a more important point.

“It gets presented as a business story with powerful individuals as the protagonists, but there is scant discussion of the societal benefit,” Pickard added.

The Complicating Factor: The Former President

The network's predicament is made more complex by Donald Trump’s views about a network he has frequently denounced as perhaps his main “fake news” antagonist.

Think back to the cries of “CNN sucks!” at the president’s rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.

Trump now says that CNN needs new ownership. You can read that as ownership that will shield him from journalistic oversight. That is a factor in why he seems to come down on the side of Paramount Skydance, which has made a unsolicited offer.

He has grounds to like that suitor more. For one thing, it is controlled by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.

Paramount, parent of CBS News, also recently appointed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that historic news network.

A Possibility of Continued Instability

Significantly, if Netflix is successful, CNN and other cable outlets would first be spun off into a separate entity. That would be a relief to many at the network, but it’s far from a secure position. That arrangement could set up CNN for another sale. It never ends.

According to Timothy Wu, much of this is against the law, anyway. The well-known analyst of big tech’s dominance stated that anti-trust laws should prohibit both deals.

“Both acquisition attempts would be harmful to the country, and both should be contested by the government,” Wu argued.

The Core Challenge and a Potential Solution

No matter the outcome with this particular battle, the bigger problem endures.

“The present media landscape is a highly anti-democratic system, but we shouldn’t give in to learned helplessness,” Pickard said. Regulatory choices – originating in the 1930s and 1940s – helped to build this hyper-commercialized monster, and different policy decisions can address it.

Is this likely in an era where the Federal Communications Commission chair will not confirm that the agency is independent? Change is a distant prospect now, but that should not imply it will never happen.

Policies that bolster independent news organizations, aid local journalism, subsidize public media, and prevent the accumulation of media power in very few hands are not only possible – they are vital for a functioning democracy.

When it comes to media ownership, larger is not superior. And news organizations such as CNN shouldn’t be pieces in the most recent corporate chess match.

CB
By

Christopher Brock

A renewable energy specialist with over a decade of experience in battery technology and sustainable power solutions.

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